{"id":3034,"date":"2026-02-09T19:02:00","date_gmt":"2026-02-10T00:02:00","guid":{"rendered":"https:\/\/adriq.wp.vortexdev.com\/?post_type=expert&#038;p=3034"},"modified":"2026-02-09T20:58:40","modified_gmt":"2026-02-10T01:58:40","slug":"philippe-bussiere","status":"publish","type":"expert","link":"https:\/\/adriq.wp.vortexdev.com\/en\/network\/experts\/philippe-bussiere\/","title":{"rendered":"Philippe Bussi\u00e8re"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><strong>About<\/strong><\/h4>\n\n\n\n<p>His enthusiasm for the innovations that are constantly revolutionizing the world of digital marketing is matched only by his desire to share these innovations with the entrepreneurs and managers who seek his help.<\/p>\n\n\n\n<p>In addition to being a businessman himself, Philippe is an author, speaker, and specialist in using new technologies as a springboard for success for SMEs.<\/p>\n\n\n\n<p>He enjoys prompting his clients to think critically, encouraging them to ask the right questions so they can better understand their own business and improve its performance. After asking the right questions come the right choices: adopting strategies tailored to each company&#8217;s specific situation, so they can better meet their customers&#8217; needs.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<section class=\"block-accordions-group aligndefault\">\n    <div class=\"accordion-container\">\n    \n<div id=\"expertise\" class=\"accordion ac\">\n  <div class=\"accordion__accordion\">\n    <button class=\"accordion__header-row accordion-toggle ac-header ac-trigger\">\n      <p class=\"accordion__header__title\">        Expertise      <\/p>      <span class=\"accordion__header__icon\" role=\"presentation\">\n        <span class=\"plus\"><\/span>\n      <\/span>\n    <\/button>\n    <div class=\"accordion__sub-rows wysiwyg ac-panel\">\n      \n\n<ul class=\"wp-block-list\">\n<li>Implementation and monitoring of the digital plan<\/li>\n\n\n\n<li>Process optimization<\/li>\n<\/ul>\n\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div id=\"examples-of-mandates\" class=\"accordion ac\">\n  <div class=\"accordion__accordion\">\n    <button class=\"accordion__header-row accordion-toggle ac-header ac-trigger\">\n      <p class=\"accordion__header__title\">        Examples of mandates      <\/p>      <span class=\"accordion__header__icon\" role=\"presentation\">\n        <span class=\"plus\"><\/span>\n      <\/span>\n    <\/button>\n    <div class=\"accordion__sub-rows wysiwyg ac-panel\">\n      \n\n<ul class=\"wp-block-list\">\n<li>Implementation of a CRM and two sales pipelines for managing business opportunities and new clients for an aluminum sign manufacturing company.<\/li>\n\n\n\n<li>Implementation of a CRM for a financial services company to manage leads using free tools, then create business opportunities and automate follow-up tasks to sign new clients. Integration of web analytics to track the origin of new clients and associate values \u200b\u200bwith opportunities.<\/li>\n\n\n\n<li>Automation of follow-ups for subscribers and clients of an online training company. Onboarding of new members, automation of product launches and webinars, sales follow-ups, and onboarding of new training clients.<\/li>\n\n\n\n<li>Creation (using proprietary tools) of dashboards to enable quick and reliable decision-making on sales performance by advertising source.<\/li>\n<\/ul>\n\n    <\/div>\n  <\/div>\n<\/div>\n\n  <\/div>\n<\/section>\n","protected":false},"featured_media":3023,"template":"","expert-specialisation":[87,75],"class_list":["post-3034","expert","type-expert","status-publish","has-post-thumbnail","hentry","expert-specialisation-digital-transformation-and-artificial-intelligence","expert-specialisation-vision-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/adriq.wp.vortexdev.com\/en\/wp-json\/wp\/v2\/expert\/3034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adriq.wp.vortexdev.com\/en\/wp-json\/wp\/v2\/expert"}],"about":[{"href":"https:\/\/adriq.wp.vortexdev.com\/en\/wp-json\/wp\/v2\/types\/expert"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adriq.wp.vortexdev.com\/en\/wp-json\/wp\/v2\/media\/3023"}],"wp:attachment":[{"href":"https:\/\/adriq.wp.vortexdev.com\/en\/wp-json\/wp\/v2\/media?parent=3034"}],"wp:term":[{"taxonomy":"expert-specialisation","embeddable":true,"href":"https:\/\/adriq.wp.vortexdev.com\/en\/wp-json\/wp\/v2\/expert-specialisation?post=3034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}